Are you okay? Really, how are you?

Being in a world that often emphasizes happiness and positivity, we wanted to create a campaign that reinforces that genuine self-care & growth come if you give yourself permission to feel and express not so great emotions.

It’s okay if you’re not okay, share it with your good friends, family members or therapist. In this fast pacing world we don’t question this enough and this campaign is a friendly reminder for us to ask people around us how they’re doing.

Hope you like it as much as we do and we can’t thank you all enough for all the love & support. 💛

Love,

it's okay team